There are statistics all over the placing deriding the attachment rate of today’s apps. Rarely better than “ugh”, the stats state that most apps are quickly abandoned by those that chose to install them. The reasons are plenty, from poor design to sluggish performance, but, it can be as simple as cranial limitations. Users forget … Continue reading Wrap Provides Quick to Develop, App-like Experiences on Mobile
Receiving permission to advertise to people is nice. Having them come to you and provide their information shows engagement and intent. Effectively, the gold mine of marketing. How can you take such engagement a step further? You’ve already been given permission to leverage their contact info. Selling your own product is easy, but what if … Continue reading LiveIntent Offers Two-sided Network Effects to Your Email Marketing
What’s more infuriating than an email bounce back? It doesn’t really matter who you are or what role you have. Customer support reps and marketers alike despise the automated response from a drone of a server. It means your handcrafted message offering an elegant solution or creative spark kicking off a new campaign has flown … Continue reading Build, Clean & Segment Your Email Lists with FreshAddress
Getting usable data from your video production expenses is paramount in this ever-increasing video-first world. Like it or not, the Internet is becoming less reliant on the written word as bandwidth speeds increase and costs decrease. These collections of letters sprawled inside HTML code will never leave us, much like books, but they are becoming … Continue reading Bring All the Video Data to the Yard with VidYard
I’m not going to pretend to know exactly how old email is. I’m confident in saying it’s got the better half of over two decades. Feel free to Google it if you’re itching to know. The point is that email is one of the oldest forms of communication on the Internet, a platform that updates … Continue reading Let Liveclicker Keep Your Email Campaigns Fresh
APIs with the force.com platform are incredibly powerful. They let developers perform simple CRUD operations with the most basic code. The use of various API methods is only becoming more and more common. And yet there are scant few concrete examples of writing a test class. Searching generally turns up high-level examples and descriptions. This … Continue reading A Simple Apex Test Class for REST API
I ran into a legacy custom visualforce page at a client that was getting the error “Too many query rows: 50001”. After some quick googling I found that in the Winter 12 release, Salesforce added two features that can help you.
We’ve all heard of Dreamforce, the huge multi-day event Salesforce puts on every year packed and loaded with top of the game keynote speakers, next in class app exhibits, and more than you can chew classes and sit ins to further your Salesforce game. Going to Dreamforce puts you in the belly of the beast … Continue reading The Salesforce World Tour Is Coming To My City, So What’s It All About?
I’ll spare you the news about news post. The big announcement that Salesforce has been discussing for a while now is has already been revealed. Partly. It’s a major overhaul to the desktop version of Salesforce bringing it far closer in line with the slick mobile interface and utilizing Wave, a feature revealed at last year’s … Continue reading Big News Coming From Salesforce Today