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Category: Mobile

Big News Coming From Salesforce Today

salesforce_announcementI’ll spare you the news about news post. The big announcement that Salesforce has been discussing for a while now is has already been revealed. Partly. It’s a major overhaul to the desktop version of Salesforce bringing it far closer in line with the slick mobile interface and utilizing Wave, a feature revealed at last year’s Dreamforce. A much-needed, if incredibly pricey, improvement over current options. It’s all wrapped up in another major reveal from last year, the Lightning platform. Broken out into three packages, the reveal covers the general CRM tool, customization and deeper down the Salesforce1 mobile rabbit hole.

What we’ve learned from this morning is quite exciting, but there’s plenty more to come. If you can’t make it out to a Salesforce Usergroup viewing parties be sure to join the rest of the world viewing the full reveal later today via livestream.

We’ll update the post with a livestream video when/if it’s available.

Geopointe for Salesforce Uses Your Geographic Data to Optimize Your Business

The idea behind Big Data is leveraging all of that customer and business information your corporation receives to increase revenue. The easy wins is when an analysis of data leads to a clear correlation to revenue, like marketing expenditures bringing in more opportunities. Many companies have had their hands around that for ages. We’re now in a place in computing and business were easy wins aren’t the only data sets getting analyzed.

Using customer data to target specific geographical locations is the crux of Geopointe. In addition to aiding managers in targeting customized regions, analyzing regional opportunities and revenues, the Geopointe mapping app adds the “Where?” to all of a managers questions. Plan meetings with customers, conventions in a region densely populated with opportunities or understand where shipping costs could be lowered.

Those are just some of the ideas that this native Salesforce app could aid your business with. The power of Geopointe’s integration, customization and mobile presence leave plenty of other opportunities to transforming your geological data into increased revenues and cost savings.

Wise.io – Machine Learning as a Service & Big Data Analytics (Interview)

Salesforce made a big splash (pun intended) at Dreamforce 2014 this year with the announcement of Salesforce Analytics Cloud. Don’t miss our conversation with Joshua Bloom where we talk about Wise.io and how it can help you get the most out of the Analytics Cloud.

Wise.io provides machine-learning models that enable companies to optimize the customer experience.

SteelBrick – Configure, Price, Quote Software 100% Native on Salesforce (Interview)

For most companies Salesforce pricebooks fall short of what you truly need. Check out our Dreamforce 2014  interview with Will Wiegler to learn more about SteelBrick, a native Salesforce CPQ product.

SteelBrick is a Next Generation Configure, Price, Quote (CPQ) apps with 5-10x faster deployment than traditional CPQ – built 100% on Salesforce.

CloudLock – Salesforce Protecting Data In The Cloud (Interview)

ClockLockDo you truly know where your data is and how its being used in the cloud? We ran into Ron Zalkind at Dreamforce 2014 to talk about what CloudLock is doing to help companies secure their data.

CloudLock is a Salesforce AppExchange product that enables organizations to enforce regulatory, operational, and security compliance in public cloud platforms.

OpDots – Salesforce Data Visualization and Productivity (Interview)

OpDots DashboardYou have invested time and money into getting your data into Salesforce. Are you getting the most out of it? I met with Rick Holt at Dreamforce 2014 to talk about OpDots and how it can help you visualize your data.

OpDots is an at-a-glance data visualization matrix that enables front line and management employees to see the real-time status of all Sales, Customer Service, and IT cases.

OpDots works with any CRM, ERP, Teradata, or commercial/homegrown API-based data system.